Mid-Ohio Sports Car Course will have a slightly different look for their season opener with IMSA.
For the last four years, Acura has been the title sponsor for IMSA’s stop at the 2.258-mile track in Lexington, Ohio. This was a local area sponsorship with Acura’s manufacturing taking place less than an hour from the track as part of Honda, Marysville.
Now, Lexus becomes the title sponsor for the Mid-Ohio season opener.
Lexus – Never stop driving (Image: Steve Conley | The Podium Finish)
“We’re thrilled to partner together with Mid-Ohio Sports Car Course as the title sponsor of the Lexus Grand Prix at Mid-Ohio,” said Jeff Bal, Motorsports Manager, Lexus Division. “Lexus has had great success at Mid-Ohio since its return in 2018.
“Lexus has won the GTD class three out of the last four years and should be expected to run up front again in 2022. This year could be even bigger as Lexus has a large following in Ohio. We will have a big presence with guests and local dealership representatives at the track.”
Mid-Ohio president Craig Rust said, “Lexus has been a big supporter of this race since its inception and we look forward to working with them for years to come.”
In addition to being the title sponsor of the race weekend, Lexus will host guests at an exclusive hospitality area, have a significant trackside signage presence, and showcase a new vehicle display for fans to preview in the Manufacturer Midway. It will also provide the official safety vehicle and pace car for the Lexus Grand Prix at Mid-Ohio.
The Lexus Grand Prix at Mid-Ohio kicks off May 13th with a jam-packed schedule, including the IMSA Michelin Pilot Challenge, IMSA Prototype Challenge, and doubleheader races for the Idemitsu Mazda MX-5 Cup.
Tickets are on sale now at midohio.com.
